For a long time, mornings were just autopilot — wake up, check the phone, get coffee. Even after cutting out alcohol, the upgrade felt like it stopped at "no more hangovers." Then a sleep scientist on a podcast mentioned that 15–30 minutes of morning sunlight could improve sleep, mood, and focus that same day. So the experiment started: step outside every morning, no phone, no coffee yet, just light and a Topo Chico. The difference was noticeable almost immediately.
This edition also marks a milestone for the brand — Club Soda Club merch is officially in the wild, with orders coming in from California to Puerto Rico. The newsletter features unboxing videos from friends Chris and Aaron, a behind-the-scenes look at the packaging process (every detail from mailer colors to tape went through multiple rounds), and a shoutout to the early supporters who helped refine the final product.